Those three words were seared into my brain long ago. Allow me to share:
Anyway. If you're a puzzler like me, you already know that pizza can contain data; I had firsthand experience with this in The Goonies Game (2003). Elsewhere, Microsoft Puzzle Hunt A: Atlantis (February 10-11, 2007) also featured a pizza clue.
Finally, WHAT IS THAT I don't even.
Read "It's in There" at 512 Words or Fewer